Exhibit Development & Design

Prototyping Innovation: Iterative Digital Transformation at the Henry Ford

Permalink: https://www.eventscribe.com/2019/AAMers/fsPopup.asp?mode=presInfo&PresentationID=490062

How can museums go beyond tech for tech’s sake? How do we use cutting-edge technology like augmented reality and artificial intelligence while building to last? How can new types of digital interpretation avoid distracting from historic objects and hands-on experiences? Bluecadet and The Henry Ford will describe their museum-wide experience design project, sharing methodologies, learnings, heroic failures, and mutual successes from their multiyear collaboration.

Learning Objectives:

• Imagine ways to implement prototyping tools and methodologies in your own process.
• Strategize ways to break up large problems and projects into actionable chunks.
• Define cross-disciplinary teams, both agency- and client-side, and develop strategies to effectively collaborate across teams and disciplines.

Presenter(s)

• 

  Matt Elliott

  Manager of Digital Experience and Innovation
  The Henry Ford
• 

  Lilly Preston

  Managing Director and Executive Producer
  Bluecadet