Management & Administration

Collaborative Management: A Holistic Approach to Visitor Experience

Permalink: https://www.eventscribe.com/2019/AAMers/fsPopup.asp?mode=presInfo&PresentationID=490166

As museums strive to offer increasingly varied programs to increasingly diverse audiences, their structures become more complex, and communication can break down. The resulting visitor experience can be fragmented, inconsistent, and difficult to evaluate. But by embracing internal collaboration and distributed leadership, museums can become more responsive, improve their relevance, and better serve visitors and communities. In this session, collectively create new insights and turn them into actionable ideas for improving the visitor experience.

Learning Objectives:

• Understand how visitor experience is shaped by internal culture and organizational structure
• Assess your organization’s need for collaboration and internal trust.
• Discuss solutions to develop synergistic relations between departments

Presenter(s)

• 

  Stephen Ashton

  Director of Audience Research and Evaluation
  Thanksgiving Point Institute
• 

  Ashley Clouse

  Value Added Programs Coordinator
  Thanksgiving Point Institute
• 

  Gary Hyatt

  Director of Venue Guest Services
  Thanksgiving Point Institute
• 

  Lorie Millward

  Vice President of Possibilities
  Thanksgiving Point