With flat budgets, many libraries are trying to figure out how to better match needed services with those who need them. The process of creating a community profile gives us an opportunity to do an in-depth data dive into the population we serve and to become aware of shifts in the local population over time. Whether you’re looking to create a strategic plan, consider a millage renewal, or refresh the services and collections of your library, a community profile can help you gain the data you need to gain allies, collaborators, and supportive stakeholders.
In this session, we’ll give you a head start on where you can find a variety of data sources to get a multidimensional view of your community, with a particular focus on the Federal Reserve of St. Louis's FRED resources for government, eocnomic, and geospatial data. From mapping subprime credit scores to tapping into consumer profiles to monitoring the health, education, and even housing stock of your service population, there are so many lenses through which to see your community.
But data are just numbers until you know which questions to ask. So we’ll explore some data together to sharpen our analysis skills and consider when to consider longitudinal data over current snapshots.
Finally, we’ll consider how trends in our community’s data might help us consider future services, staffing plans, collections, and programs.
Bring your laptop so you can get started with your profile right in the session, and we’ll send you off at session’s end with strategies for continuing the work when you get back to your library.
ALA Unit/Subunit: PLA
Meeting Type: Program
Cost: Included with full conference registration.