Clinical Support

Immersion Session

Elevating by Evaluating: Recognizing and Avoiding Implicit Bias in Consumer Health Information

Monday, May 6
4:30 PM - 5:55 PM
Room: Grand Ballroom A (East Tower, Ballroom/Gold Level)

In fall of 2018, a flagship state university found itself in the midst of a controversy when a textbook for a required fitness class was criticized for calling cancer a “disease of choice”, describing a theory that many Holocaust victims “failed to tap into their inner strength”, and appeared to blame people for their poor health. Sadly, this textbook is not an isolated example of potentially offensive and biased consumer health information. There are many textbooks, patient handouts, and other publications on health sciences topics that use language that may be offensive or even discriminatory in terms of race, religion, sexual preference, gender identity, ability, weight, or socioeconomic status. This session will explore the issue through lecture, a fishbowl discussion, and a panel of Librarians discussing their perspectives. We will also provide a Consumer Health Bias Rubric we developed to assist in the evaluation of materials, which will be used to engage participants with a hands-on activity.

Karen Stanley Grigg

Health Sciences Librarian for Collections and Instruction
UNC Chapel Hill Health Sciences Library
Chapel Hill, NC

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Elevating by Evaluating: Recognizing and Avoiding Implicit Bias in Consumer Health Information

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