Turning the Tables on Asia Apathy: A Guide to Increasing Student Interest in Asia
Thursday, November 14
4:00 PM - 5:30 PM
According to the most recent IEE Open Door Report, only 11.6% of students who study abroad choose Asia as their host destination. This compares to 55.4% percent and 15.5% of students that choose Europe and Latin America, respectively.
Many cultural and political misconceptions, along with a lack of effective marketing, lend way for students to feel apathetic towards studying abroad in Asian countries. Furthermore, recent news headlines only heighten many fears about traveling to Asia.
However, Asia offers students a unique perspective of a dynamic region with a commitment to growth while holding steadfast onto its traditions. As home to some of the world’s oldest cultures and now some of the largest and fastest growing economies in the world, Asia can provide students with an unparalleled academic, professional, and cultural experience.
Our job as international educators is to fill this gap between Asia and other host destinations by properly educating students about the region and its benefits.
- Acknowledge and understand the misconceptions surrounding studying abroad in Asia
- Gain insights and best practices on how to market study abroad programs in Asia
- Learn how to best support students studying abroad in Asia
Penn Abroad, University of Pennsylvania