Learn how Dynamics 365 Customer Insights can help your business provide a better customer experience. The ability to personalise at scale requires a unified view of customers from both transactional and behavioural data, providing intelligent, actionable insights – this is where the customer data platform (CDP) and specifically Dynamics 365 Customer Insights comes in. With the ability to consume and unify customer data from multiple sources, Customer Insights provides holistic customer profiles, supports real-time customer segmentation and integrates customer data with other systems.